One Tough Mother: Taking Charge in Life, Business, and Apple Pies by Gert Boyle

One Tough Mother: Taking Charge in Life, Business, and Apple Pies


One.Tough.Mother.Taking.Charge.in.Life.Business.and.Apple.Pies.pdf
ISBN: 9780786719143 | 198 pages | 10 Mb

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One Tough Mother: Taking Charge in Life, Business, and Apple Pies Gert Boyle
Publisher: Basic Books


When a heart attack claimed Gert Boyle's husband in 1970, the forty-six-year-old housewife and mother of three found herself at the helm of Columbia Sportswear, a small outerwear manufacturer in Portland, Oregon, that was struggling financially. With no business experience whatsoever, Boyle was faced with the challenge of running Columbia, which had been founded in 1937 by her father — a Jewish immigrant who had fled Hitler's Germany. Boyle and her son Tim persevered, turning a company that in 1970 had forty employees and less than $800,000 in annual sales into the leading seller of skiwear in the United States, with more than 2000 employees and over a billion in annual sales. Along the ...

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